Andy
Author Archives: Andy
Andy
January 3, 2018
- by Andy
I’m not building an agency
A great book I read a few months ago was “The Automatic Customer”. As well as all the countless insights and inspiration I got from that short book, it also made me realise something very important. For years I’ve been telling people that I’m NOT building an agency, but I’ve always struggled to explain succinctly […]
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January 2, 2018
- by Andy
No longer a freelancer
2017 was the year I understood the power of divorcing my time from my earnings. I sold a course to fellow TheFastlaneForum members and it was amazing to receive money and not have to do any work afterwards. Unlike when a new client pays me and we have to swing into action, when someone buys […]
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January 1, 2018
- by Andy
Working ON my business over Xmas
Usually my Xmas holiday period project is a bit removed from my business. Some new skill that could help down the line. One year it was to record a screencast. Another year it was to create a forum. This year was different. I decided to really think about my business from a much higher level […]
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September 15, 2017
- by Andy
Know how you work
Years ago I took Perry Marshall’s marketing DNA test and was dumbfounded. 15 years doing hardcore IT support writing and following procedures and processes. Then the report tells me I’m best under fire, thinking on my feet, and that I often don’t know what I’m going to say next. I was dumbfounded because: 1) I […]
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September 14, 2017
- by Andy
Who already has your clients?
“Who already has your clients?” (Paraphrasing Jay Abraham) Who can you create a win-win with? I’m just off the phone with an agency owner who has 1,000 website clients. He’s never offered AdWords to them. He’s excited about offering more value to his clients. He’s excited to get 20% of any recurring revenue I make […]
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